Case Study

CST Fundraiser

Animated film for major fundraising campaign

Clients

Community Security Trust (CST) are a UK based organisation that stands up against antisemitism and terrorism. CST began shortly after the Holocaust when British Jews came together to fight fascism.

Brief

We worked with the London based agency Creative and Commercial to contribute towards their online ‘Together We Protect’ campaign, to help raise money for the work CST does. Due to the pandemic and not being able to host in-person fundraising events, they needed to create an online campaign to raise money and continue the crucial work they do to safeguard Jewish life in the UK.

Results

We were thrilled to see CST had raised £4 million from the ‘Together We Protect’ campaign and had smashed all fundraising records! As well to see our film having 14.7k views on their twitter page!

The Process

We worked closely with C&C and CST to create a short animation that would run alongside the campaign and tell the story of the charity’s history and the work that they do. Our job was to highlight that in a way that really captured people’s attention and to reflect what CST is all about.