Case Study

RSPB

Animated film for AGM Webinar

The RSPB appointed Indigo Illusions to create an animated piece to open their 2023 member’s webinar to showcase the crucial wildlife and conservation work they’ve been doing over the last year. As well as several animated shorts to open different sections of the webinar.

Our studio is a big advocate for the protection of birds and the natural world so this has been an absolute honour to work on this creative and bring these nature scenes to life.
“Working with Indigo Illusions was a smooth and seamless process. They were brilliant at listening to our requirements and there was great communication at every step. After our initial meeting, they came back with their ideas and we instantly felt like they completely understood what we had asked for. The final animations were so sweet and exactly captured the tone that we wanted for the event.” - Ana Walters, Event Officer, RSPB

Style and Tone

The RSPB were looking for a clean and colourful design that was friendly, warm and engaging. The animations needed to be accessible to anybody and it was important we created something endearing and powerful to move their members in the audience..

Environment Design

The AGM covered many different areas across the UK as well as international work so it was important we were able to reflect this in the environments. Here are several of the background frames that covered England, all the way to Nepal!

Character Design

As well as the beautiful birds we got to design, we also needed to get some characters in there too. This was so much fun to create these playful and cute designs - especially getting to design a version of the legend himself, David Attenborough!

Thanks for watching!
You can check out the important work the RSPB does at www.rspb.org.uk and donate through their website